Please answer a few questions so I can better
understand your situation and goals.
This should only take about 5-10 minutes to complete.
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*
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Your details
Name
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First
Last
Company
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Job Title
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Email
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Website
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About your business
Which of the following best describes your business?
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Start Up - You’re just getting started.
Small Business - You’re an independent, privately-owned business.
Corporate - You're running a large operation with C-level executives and a board of directors.
Which of the following best describes your current trajectory?
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Growing - Your business is thriving. You need to develop repeatable and scalable systems.
Expanding - You’re expanding your products/services to add new revenue streams.
Established - Your revenue is predictable but you're not growing at a super fast rate.
Variable - Your revenue isn't very predictable at the moment.
Who do you typically sell to?
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Businesses (B2B)
Individuals (B2C)
Businesses (B2B) and Individuals (B2C)
How many individuals do you employ?
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1
2 to 10
10 to 25
25 to 50
50 to 100
More than 100
What's your estimated annual revenue?
Less than $1M
$1M - $5M
$5M - $10M
$10M - $20M
$20M - $50M
Over $50M
Your marketing resources
Who is currently leading your marketing?
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CMO / Marketing Director
Head of Sales & Marketing (hybrid)
CEO / Owner / Marketer (hybrid)
No one is leading our marketing
This is the individual who develops the marketing strategy, creates the marketing plan, monitors KPIs, and manages/coaches the team.
Do you have any full-time marketing employees?
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Yes
No
What does your full-time marketing team consist of?
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Marketing Technician
Marketing Coordinator
Content Manager
Copywriter
Designer
Web Developer
SEO Specialist
Paid Search Specialist
Videographer / Video Editor
CRM Specialist
Other
List any other roles that were missing above:
Do you outsource any of your sales/marketing?
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Yes
No
Who do you outsourcing your sales/marketing to?
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Full Service Marketing Agency
Specialized Advertising Agency
Specialized SEO Agency
Telemarketing Company
Freelancers
Other
List any other outsourcing entities that were missing above:
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Your marketing situation
How satisfied are you with your marketing today?
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1 - Not satisfied at all
2
3
4
5 - Very satisfied
Which of these challenges are you currently facing?
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We don't have a marketing leader
We don’t have a cohesive marketing strategy
We don’t have a marketing system that manages quarterly outcomes
We don’t stick to a marketing schedule so activities are inconsistent
We don’t have a good way to monitor campaigns and optimize ROI
We don’t have the marketing resources we need to achieve our goals
We work with marketing vendors that don’t understand our business
We work with freelancers/contractors who are unreliable or inconsistent
We are disappointed with the results we get from outsourced providers.
Our marketing operates independently (siloed from the sales/ops)
Our brand messaging is unclear and doesn't differentiate our business
Other
List any other challenges that were missing above:
What will most help you overcome these challenges?
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I want someone to build and lead my marketing team
I want someone to provide direction to my existing internal marketing team
I want someone to advise and guide me personally
I'm not sure yet
Describe your ideal solution in your own words:
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Comments
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